Strategic planning
WE PLAN FOR THE FUTURE, WHILE ENJOYING THE PROCESS.
It is not easy for entrepreneurs to constantly face doubts and concerns regarding their venture. The changing environment and market forces businesses to adapt to new conditions more quickly and effectively. Strategic planning is essential to lead a company and define the direction that the organization should follow.
At Quali we work together with our clients to design institutional and growth strategies, in addition to defining and adapting the projects that are required to meet the company's goals.
Business planning and marketing
WE ARE HERE FOR YOU!
It is important to design a marketing and commercial strategy for a company to increase its sales and have a better positioning in the market. These strategies detail the programs and projects that are required to achieve the company’s sales goals; as well as define the indicators to evaluate the implemented strategy.
The scope of such a project includes:
Annual strategy design
Digital strategy
Requirements for growth opeartion
Organizational structure design
Sales Policies
Sales goals and indicators
Prior to the designing the strategy, an analysis of the company is carried out to its operations and its current and past strategies, in order to understand the results it has obtained and the operation infrastructure and technology with which it operates. This gives us an idea of the company’s capacity in order to de fine the resources needed for the implementation of the new strategy.
Coaching
WE WORK HAND IN HAND WITH YOUR TEAM TO HELP YOU IDENTIFY OPPORTUNITIES FOR IMPROVEMENT AND DEVELOP SOLUTIONS FOR EACH AREA OF OPPORTUNITY.
We carry out coaching sessions so that participants learn to apply knowledge in their current situation.
We develop your operational priorities along with your leadership team to create and lead team-level initiatives that generate positive results.
We address the specific needs of your team and organization to find authentic and profitable solutions together.
We seek a transparent conversation and constant feedback to ensure the excellence of the project.
We measure the impact of actions, review them, and give a permanent, but not invasive, follow-up to help them flow in this changing reality.
Digital consulting
Is your website not organically positioned in Google?
Is your lead conversion rate low?
Are your actions in digital media not as successful as you expected?
Conducting a digital audit will help you identify your strengths and areas of opportunity for better results.
You will obtain a complete evaluation of the current state of your social networks, website and the current positioning of your brand in the digital world, to later design an action plan and implement integrated and aligned strategies in all digital platforms, in accordance with the commercial objectives of your company and / or brand.
Technology
WITH TECHNOLOGY ON OUR SIDE, WE FIND CUSTOMERS ALL AROUND YOU.
Technology is the backbone of your presence in your market, as it allows you to be in touch with your customers and obtain relevant information for decision making.
IT project management (software and hardware)
Development of e-commerce platforms
Development of customized CRM platforms
Help desk support
Branding
THE BRANDS WE CREATE HAVE LIFE AND MOVEMENT.
Our passion and love for design helps us create unforgettable brands along with our customers. We communicate your values and personality to achieve an emotional connection your audience that makes them fall in love with your brand.
In a world in which standing out from your competition is more and more difficult, it is essential to communicate what your company represents effectively and honestly. Our team of creatives works closely with our clients to create concepts that resonate both within their organization and with their market.
Branding
Web design
Editorial design
Design management
Green Marketing
Three decades ago, a movement was started to raise awareness about the negative effects of climate change on our planet. A decade later green marketing emerged, whose objective is to promote or market products or services that help to reduce the negative effects of climate change.
Green marketing has become increasingly relevant in recent years because Millennials and Centennials, who represent 57% of the planet's population, grew up with the effects of and aware of climate change. This population group:
Demands that their governments reduce the negative effects of climate change
Are looking for products and services with less impact on the environment and are willing to pay a premium for them
Influence other people about the relevance of consuming this type of products or services
In Quali we applied this concept to @dejasolohuellas , a project that we created to educate and raise awareness in the community about the importance of taking care of nature through easy and small actions, such as leaving natural spaces as we find them when we visit them, to minimize the environmental impact of climate change and help raise the number of people concerned about our impact on the planet.
Initiatives like this and many more we can help you your company and brand grow!
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