Marketing in the Health Sector

Digital marketing offers the health sector powerful solutions to increase the relationship with health professionals and thus respond to their changing needs; which includes digital marketing, e.commerce and the opening of virtual sales channels.

This is reflected in a greater trend towards omnichannel, which includes the development of new capabilities to design and implement successful campaigns via email, social networks and other channels; as well as SEO and SEM optimization

Health marketing

El paciente ha tomado un papel preponderante en el sector salud, al convertirse al igual que en otras industrias en el centro de todos los procesos. Es por esto que la comunicación continua y la divulgación de contenidos relacionados a la salud son de suma importancia para educar, motivar e informar.

At Quali we support you to design, research and develop content and communication pieces, printed or digital, that serve to meet your communication objectives with your patients.

Digital marketing

  • Positioning and repositioning of health brands

  • Generation of leads for health ecosystems: Clinics and hospitals, drug laboratories, doctors and patients

  • Drug launch and promotion

  • Launch and promotion of medical services

  • Opening and integration of channels

  • Omnichannel campaigns

  • E.commerce Development of medicines and health products in compliance with COFEPRIS regulations.

  • Analysis of data

Communication in crisis situations

Any health institution or member of the health sector must be prepared to face a crisis situation, in which the central element is adequate communication with their key audiences.

With the aim of preventing crisis situations or dealing with an incident or crisis in the most favorable way, at Quali we offer the following services:

  • Definition of the mission and policy of the project

  • Incident and Crisis Management Manual design

  • Incident Catalog

  • Crisis Team Integration

  • Incident Documentation

How can we help you?

Clinics and hospitals

Pharmaceutical

Pharmacy

Medical service laboratories

Doctors and health professionals

Let's work together!

DO YOU HAVE A GREAT IDEA WITH WHICH WE CAN HELP YOU?

CONTACT US